PC Tech Magazine is a technology magazine focusing mainly on IT Education, computers and gadgets, software and hardware component reviews, features on IT procurement, business, finance and other technology related aspects. PC Tech Magazine is set to be the ultimate reference for organizations interested in setting up or upgrading their IT departments and individuals buying personal technology featuring detailed, accurate and relevant information.
The PC Tech Magazine is put together by a team of experts in their different fields: Technical, editorial, marketing and sales. Working together as a team they ensure that the magazine is timely, relevant and accurate.
Content
Our writers are technology experts, professionals, business owners, managers and technology enthusiasts. The articles are well researched, accurate and very informative.
Below is the editorial summary of the magazine:
- News
- Inbox
- What’s new
- Features
- Product / Software Reviews
- Research & Education
- Business Solutions
- Scholarships, Jobs and Tenders
- Leisure (Includes fashion, games, crosswords, e.t.c)
- Classifieds
Target audience
PC Tech Magazine is intended for IT students, business owners, decision makers, individual technology users, technology enthusiasts, and scholars.
Partnerships
PC Tech has established long term partnerships with leading organizations and business entities that will help to ensure quality of information in the magazine, and fuel interactions between technology providers and users. These partnerships also increase the publicity of the magazine, and grow its readership to the benefit of advertisers.
Through these partnerships, companies get a platform through which to communicate new products and services to the public.
Free software DVD
Also packaged with the magazine is a FREE Software Collection DVD containing Open-source software and commercial software (trial licenses) as selected by our technical staff.
Classifieds section
The Magazine has got a classified listings section with IT service providers, and distributors/vendors of various products and accessories, along with other businesses. This section gives businesses an affordable opportunity to advertise and reach potential clients, and buyers have a one-stop reference point for all their technology needs.
Tenders / Jobs section
The tenders section shall feature IT / Technology related tenders which will be of great interest to business owners and managers in companies and organizations.
Marketing strategy
PC Tech Magazine shall have a launch ceremony which shall be attended by prominent figures in the private sector, government, entertainment and the press. We also plan to participate in technology and business exhibitions which also build publicity for the magazine.
Already in progress is a marketing campaign involving face-to-face discussions, distribution of posters and brochures, e-mail marketing and partnership building.
Also, for purposes of building the PC Tech brand and increasing readership, a certain percentage of the magazines printed shall be given out free as sponsored copies. The sponsored copies shall have “Sponsored copy” notice with the logos of the sponsors on the cover.
Distribution
PC Magazine shall be distributed in high impact retail outlets, newsstands, airport, gift shops and bookstores all over Uganda. Arrangements to distribute the magazine in Kigali, Nairobi and Juba (Southern Sudan) have been finalized. Subscribers will have their copies delivered to their registered physical address or mail box.
Readership
PC Tech Magazine shall reach over 10,000 readers in Uganda, and the numbers shall rise as the Magazine is introduced in the other East African countries.
Benefits of advertising in PC Tech Magazine
- Advertising in PC Tech magazine are endless.
- Cost-effective targeted advertising.
- Free classified listing in magazine and the magazine’s website directory.
- The magazine contains information that is relevant over a long period of time, so the adverts have a long life span.
- High reach prospective since the magazine will be passed on to friends and family.
- Association with East Africa’s leading technology magazine.
- Brand recognition and building in the magazine
